M-Commerce in Bangladesh –Status, Potential and Constraints

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Author(s)

Biman Barua 1,*

1. Department of AMT, BGMEA University of Fashion and Technology, Dhaka -1230, Bangladesh

* Corresponding author.

DOI: https://doi.org/10.5815/ijieeb.2016.06.03

Received: 12 Jul. 2016 / Revised: 11 Aug. 2016 / Accepted: 21 Sep. 2016 / Published: 8 Nov. 2016

Index Terms

M-Commerce, Barriers, Mobile Commerce, Mobile operators, Bangladesh

Abstract

Mobile Commerce often referred to as “M-Commerce” or “mCommerce” is a new dimension or extension of e-Commerce that is performed by mobile devices and Personal Digital Assistants (PDA) using mobile phone networks. As the number of mobile users is increasing dramatically the prospect of m-commerce is also increasing day by day in developing countries like Bangladesh. Though there are a lot of researchers has written about the prospect and adoption of M-commerce but in my research, I tried to find out the statistical analysis of mobile users, mobile internet users; M-commerce current status in Bangladesh. Research also has been done for a number of visitors of stakeholder’s site, using the ranking tools, uses of mobile apps by customers and limitation of mobile commerce adoption in Bangladesh those were not discussed earlier. Here, I collected data through web and phone call from various stakeholders, in the top line m-commerce business, studied and identified the problem, shown the current status and major barriers of M-commerce and suggested a methodological framework.

Cite This Paper

Biman Barua, "M-Commerce in Bangladesh –Status, Potential and Constraints", International Journal of Information Engineering and Electronic Business(IJIEEB), Vol.8, No.6, pp.22-27, 2016. DOI:10.5815/ijieeb.2016.06.03

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